Miss Group
SEO Specialist – Affiliate Marketing Company
Location: Dubai, UAE
Job Type: Full-Time
About company: A leading affiliate marketing company specializing in the finance industry, based in Dubai. Their team is dedicated to driving traffic and conversions for partners, ensuring their success in a highly competitive market.
Job Description: As an SEO Specialist, you will play a crucial role in optimizing our websites to improve their search engine rankings and drive organic traffic. Your primary focus will be on implementing effective SEO strategies tailored to the online niche. This role requires a deep understanding of SEO best practices, keyword research, content optimization, and link-building techniques.
Key Responsibilities:
•Conduct thorough keyword research and analysis to identify high-value opportunities in the online niche.
•Optimize on-page elements, including meta tags, headings, URL structures, and internal linking, to improve search engine visibility.
•Develop and implement off-page SEO strategies, including link building, content outreach, and digital PR.
•Monitor and analyze website performance using SEO tools such as Google Analytics, SEMrush, Ahrefs, and others.
•Collaborate with content creators to ensure that all content is optimized for search engines and aligns with our target audience.
•Stay up to date with the latest SEO trends, algorithm updates, and industry best practices.
•Conduct regular SEO audits to identify and resolve technical SEO issues.
•Track, report, and analyze website analytics and campaign performance.
•Provide recommendations for content development in coordination with SEO goals.
Qualifications:
•Proven experience as an SEO Specialist, preferably in affiliate marketing industry.
•Strong understanding of search engine algorithms and ranking methods.
•Experience with SEO tools such as Google Analytics, Search Console, SEMrush, Ahrefs, etc.
•Knowledge of keyword research, link-building, and on-page optimization.
•Familiarity with HTML, CSS, and JavaScript to identify and fix technical SEO issues.
•Excellent analytical skills with the ability to interpret data and metrics.
•Strong communication skills and the ability to work collaboratively with cross-functional teams.
•Bachelor’s degree in marketing, Communications, IT, or a related field is preferred.